Burn, Donate or Sell? Adidas CEO Navigates $1.3 Billion in Yeezy Shoes – Footwear News
As sales decline, Adidas faces pressure to find Yeezy fix | Reuters
Adidas to Sell Yeezy Products Under New Name After Split With Kanye West – The Hollywood Reporter
adidas Yeezy Boost 350 v2 Black Red (Bred) 2020 • KicksOnFire.com
The Yeezy Effect: Dear Marketing Magazine...
How Kanye West Made Yeezy Brand a Success
The Adidas-Kanye West divorce bill is in: ending sales of Yeezy sneakers will cut expected profits at sportswear company by over a third | South China Morning Post
Going long on Yeezys and Jordans: Inside the stock market for limited edition sneakers | CBC Radio
Adidas, Gap were caught in Ye's brand trap | Ad Age
Key Takeaways From Adidas' Social Media Strategy | Socialinsider
What Changed In Yeezy Price, Style, & Hype?
Adidas Yeezy Resale Demand Increases After Brand Terminates Contract – Footwear News
Adidas Is Wondering What to Do With $1.3 Billion in Yeezy Sneakers - The New York Times
adidas direct marketing strategy plan outline | Release | Yeezy 350 V2 CMPCT Slate Red | HotelomegaShops Sneakerblog
Adidas says Kanye West collaboration has 'elevated brand perception'
Inside the Raging Yeezy Boost Aftermarket | GQ
As Adidas Weighs Options, Aims to Block Yeezy-Centric Trademark
Why Adidas Is Gaining Momentum in the Outdoor Market - adidas Yeezy Boost 700 Hi - Res Blue
Kanye West's Breakup With Adidas Sends Yeezy Resale Prices Soaring - WSJ
Yeezys Are Still in High Demand on the Secondary Market
Adidas Pulling Yeezy Sneakers From Retailers, Stores Can't Sell Yeezy Boost | Complex
How Kanye West's Yeezy Boost 350s Sold Out In 12 Minutes
adidas Plans To Sell Yeezy Designs Without Ye | SneakerNews.com
Kanye West Says Adidas Is Knocking Off His Yeezy Slides, Here's Why | Complex
